For Immediate Release

CONTACT: Bill Ashton
URL: http://www.StopJetLag.com
Phone: 650-851-4484

StopJetLag^™ Plan now available on the Internet

SAN FRANCISCO – StopJetLag Travel Service is now offering through the Internet, the StopJetLag Plan - a patented ground breaking travel service that makes it possible to avoid jet lag. This new version includes the latest research on the effects of bright light and melatonin supplement usage.

Developed in conjunction with Dr. Charles Ehret, Senior Scientist Emeritus of the Argonne National Laboratory and president of General Chronobionics, StopJetLag is the result of over 40 years of scientific research at Argonne and around the world plus over 7 years of software engineering and testing. It is considered an "expert system" program and was designed to determine the best possible jet lag avoidance method given the specific complexities of individual flight schedules.

StopJetLag can assure that travelers transition to new time zones smoothly by manipulating the common yet highly influential cues our body clock receives from our surroundings and activities. The program prescribes minor but crucial modifications of these body clock cues, simple things like; the correct time to rest or stay active, the proper size, timing and type of meals, when and when not to consume caffeinated beverages, the appropriate times for bright light or avoiding bright light, when 'core sleep' is possible given the constraints of the specific flight schedule, and the appropriate times for melatonin supplements (based on the recent research findings of Dr. Alfred Lewy of Oregon Health Sciences University). Proper use of all these influences can result in time zone shifts free of the discomfort and disruption of jet lag.

Comments from the co-authors of StopJetLag

"It's no longer necessary to suffer from sleeplessness and dulled senses just because your trip involves crossing a number of time zones. By following their StopJetLag instructions, travelers can arrive at their destination alert and ready to go", says Bill Ashton, president of StopJetLag Travel Service.

With StopJetLag travelers can experience the most comprehensive and accurate means of beating jet lag, even for difficult flight times or complex multi-stop itineraries.

Dr. Charles Ehret

"Dealing with jet lag is a complex problem. I tried for many years to come up with rules of thumb for dealing with jet lag by incorporating each and every one of the scientifically proven body clock re-setters (zeitgebers) and finally realized that either I had to analyze every trip for sleep deprivation (an impossible task given the unlimited number of possible flight itineraries) or co-author an expert system computer program to make such knowledge available to all travelers." comments Dr. Ehret on the reason StopJetLag is necessary.

Dr. Ehret continues, "After writing 'Overcoming Jet Lag' and then our first attempts at producing a computer program, I realized that a set of simplified rules could not address the complexities, especially the importance of the interaction of flight times. Fortunately, by using a computer and the patented expert system software, StopJetLag, we are now able to quickly determine the best jet lag avoidance scenario for any flight schedule, and we have the ability to incorporate any valuable new research into the program as soon as it comes available."

"It's like facing the challenge of how you efficiently and effectively synthesize all of the information you need to fly a plane. Do you only use a flight manual or do you depend on the collective experience of the flight crew and the sophisticated intelligence of the on-board computer? If it's up to me, I would go every time with the experience and collective wisdom of the flight crew and the power of the state of the art computer system. It's the same with StopJetLag!" said Dr. Ehret.

The program performs all the necessary calculations to produce a custom StopJetLag plan that takes into account the particular requirements of each trip and also the individual's personal sleeping and eating habits.

"I'm very excited about StopJetLag", comments Dr. Ehret, "it has the ability to analyze each trip and prepare an accurate set of instructions in only seconds. The program is able to identify and then select the optimum times during the schedule when 'core sleep' may be possible and then keys the rest of the prescribed routine to that optimum sleep schedule. The recommendations can even be fine-tuned to prepare travelers for a specific meeting scheduled during their trip! StopJetLag represents an extraordinary achievement in applied research."

What other travelers say about their StopJetLag Plan

Travelers using StopJetLag continue to rave about the results they have enjoyed.

Joseph Jaworski previously with Shell International Petroleum, London and now with Generon Consulting, Boston said,

Taj Mahal, India

Joseph Jaworski

"I've used a StopJetLag Plan over 50 times since 1999. Until I began using the StopJetLag system, I suffered acutely from jet lag. In many instances, I needed two to three days to adjust and sometimes I was on my return trip without having adjusted. I travel overseas quite frequently - Europe, Australia and India, and since I have been using the StopJetLag system, I have been able to overcome the effects of jet lag almost completely. I am very pleased with the results of the program and have recommended it to my family, friends and the people in my organization. For a $25 investment, you can get more productivity and more fun from your very expensive trip! It is the best return on investment you'll EVER get, anywhere."

Joseph Jaworski
Generon Consulting, Beverly, Massachusetts

David J. Welsh, Ph.D. (www.drdavidwelsh.com) sent us these comments about his recent business trip to Amsterdam,

David Welsh

"I am so glad I discovered your website. I needed to fly from Dallas-Fort Worth to Amsterdam in order to deliver a keynote address for 400 employees of a major multinational corporation--and it was going to be a very quick turnaround. It was imperative that I not arrive dull or disoriented. By scrupulously following the StopJetLag recommendations, I deplaned in Amsterdam feeling rested, focused and completely ready to do business. Less than 48 hours later I flew back to DFW and when I got off the plane I felt like I was coming home from a normal day at the office!

StopJetLag delivered truly impressive results. Count on me to utilize your services every time I travel internationally!"

David J. Welsh, Ph.D., Psychologist and Speaker
drdavidwelsh.com

(See the Successes page for other comments by travelers).

Availability of the StopJetLag Plan

A custom StopJetLag Plan for your specific trip can be ordered through the internet site on the World Wide Web URL, http://www.stopjetlag.com and from the Ordering Information page on this site. The price for a StopJetLag Plan is $25 using email, fax or mail delivery, $35 for Express service. StopJetLag offices are located at 12672 Skyline Blvd., Woodside, CA 94062. The telephone number is 650-851-4484 and the fax number is 650-851-2457.